Welcome to Cape Wayfarer Craft Pet Food Company - your partner in nourishing adventure for you and your pet. Discover the first adventure lifestyle pet food brand designed to celebrate your lifelong bond through fresh, nutrient-dense meals crafted in small batches.
Nourish The Adventure
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Who We Are
At Wayfarers, we bring over 35 years of expertise in animal health and pet nutrition to redefine pet food. Our mission is simple: to strengthen the bond between pets and their owners through fresh, nutrient-packed meals that fuel active and adventurous lifestyles. From improving meal enjoyment to ensuring vibrant health, our craft pet food promises better taste, vitality, and sustainability for pets and the planet.
Pet's Lifestyle Starts Here
Nourish the Adventure
Fuel your pet for hikes, beach outings, and trail runs. Our meals are designed to provide energy for every adventure.
Community of Explorers
Join a growing community of like-minded pet lovers who value exploration, sustainability, and creating memories with their furry companions.
Meal Enjoyment
Turn mealtime into a bonding experience. Our small batch, fresh meals improve taste and vitality, making every meal special.
Health & Vitality
Our commitment to nutrient-first food helps support your pet’s physical and mental well-being, promoting long-term health.
Our Kibble
Cape Wayfarer's brands - Cruiser & Explorer - are expertly formulated by one of South Africa’s leading nutritionists to meet local & international nutritional and regulatory standards. Using only high-quality ingredients, our products are carefully manufactured in small batches at one of South Africa’s best-managed pet food sites, ensuring high nutrient bioavailability and a satisfying mealtime experience for your dog.
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A dog's sense of smell is its superpower - relying on aroma to assess the quality, freshness, and appeal of its food.
Say goodbye to bland, stale kibble! Our small-batch production ensures improved flavour and bioavailability of nutrients for tastier mealtimes, vitality and adventure ready dogs -
Fuel for Adventure
Your dog deserves the best fuel to keep up with their adventures, from zoomies on the beach to lazy couch snuggles. Our kibble is loaded with high-quality proteins, omega fats, vitamins, and minerals designed to support shiny coats, strong muscles, and a robust immune system - because every dog deserves to thrive.
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Small Batches, Big Flavor!
Cape Wayfarers’ kibble is made using a craft approach, bringing together high-quality, fresh ingredients with artisanal care. We’re dedicated to pet well-being and we understand that every meal should be both nourishing and tail-waggingly delicious.
IMPORTANCE OF Freshness
Dogs experience the world through scent, and when it comes to food, aroma matters. But over time, key flavour and nutrient compounds break down ¹ - dulling both taste and nutrition.
That’s why we craft in small batches and keep meals fresher: to ensure those vital compounds stay intact and deliver food your dog truly enjoys. The result? Better smell and taste, improved nutrient absorption, and the energy to live a more adventurous life.
¹ The National Research Council (U.S.A.), in its report Nutrient Requirements of Dogs and Cats, outlines how nutrient degradation can occur during processing and storage.
Sustainability
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We don’t use unnecessary fillers or oversized packaging designed to make bags look bigger. What you see is what you get - honest and efficient packaging.
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Our packaging is made from responsibly sourced paper, chosen to uphold our commitment to environmental sustainability. Designed and certified for easy recycling and composting, it minimizes ecological impact - ensuring no plastic ends up in landfill.
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Whenever possible, we source ingredients from trusted local suppliers to ensure high quality while minimizing environmental impact. Producing our products in South Africa employs local & reduces the carbon footprint compared to imported alternatives, making it the responsible choice for pets and the planet.
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We actively support animal welfare organizations and participate in eco-friendly initiatives to give back to both pets and the planet.
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Contact Us
We’d love to hear from you! Whether you have a question about our products or need support, feel free to reach out.